Shikha Parakh, Director, Corporate Strategy & Planning, at Sentara Health is a proven expert in market strategy, healthcare trends, consumer insights, provider alignment, services development, workforce planning and business analytics. With more than twenty years of strategic planning experience, Shikha has effectively strategized and executed multiple innovative initiatives such as creating unique care delivery models. Prior to joining Sentara health, she supported Novant health strategic imperatives and led the strategic plan for culture change strategy, she further defined strategy for enterprise wide long-term goals through framework and processes to bring the organization’s diversity, inclusion and equity vision to life. Shikha holds a master’s degree in physics. She is a seasoned Project Management Professional, certified Scrum Master and certified diversity facilitator.